More Installation and Refinishing Jobs
Flooring SEO Services That Work
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SEO for Flooring Companies That Overdelivers
With high Google Ads cost-per-clicks and low SEO competition scores, flooring companies have a very unique opportunity not present in that many industries.
This equation means that there is a lot of money to be made by marketing on Google, yet it’s still relatively non-competitive in terms of SEO and, therefore, easy to rank and get those leads.
We’ve had experience ranking just plain one-page websites for flooring keywords in some markets where industries like roofing, restoration, or solar would be much, much more competitive.
If you’re looking for a flooring SEO company with experience in the industry, you’re at the right place.
We also know that you guys likely offer other remodeling services, hence, we’re ready to get you those jobs too.
Let’s get started. Schedule a free market research and your website’s current rankings report. We’ll identify how many jobs you could get with our SEO assistance, how quickly we can get there, and what issues we need to fix on your website for the best results.
Hardwood, Laminate, and Vinyl Flooring SEO for More Leads
As millennials own more and more homes, SEO is becoming more and more valuable for marketing your flooring company.
Why does millennials’ homeownership matter?
Because over half of this homeowner generation will ignore brands that do not show up in their searches[1].
Almost 90% of them also say that they’re undertaking home remodeling projects, with flooring being done 32% of those times[2].
This means that you’ll lose a lot of jobs by not having your SEO properly done.
And it’s not that hard, either. Let us show you why by claiming your free audit below.
Hardwood Floor Installation and Refinishing SEO
Hardwood flooring specifically is one of the most popular types of flooring[3], and installing or refinishing is likely one of the highest-ticket services you’re offering.
And we’re bringing this up because the keywords for hardwood flooring are incredibly non-competitive, at least in terms of SEO.
Before, we’ve presented you with a refinishing set of keywords and now, here’s a set of installation keywords.
When you have demand as high as a couple hundred searches per month (under the “Search” column) and cost-per-clicks (CPCs) as high as $15 or more, that means that advertisers are bidding that much just for a single click from that search.
But with keyword difficulty scores (KDs) of 20 or less, it means that the SEO side is non-competitive and that ranking high will be relatively simple and easy to achieve.
To book more hardwood flooring jobs, claim your free audit today!
Our SEO Services for Flooring Contractors
Local SEO
Helping one-location businesses get more customers, free up their owners' time, and grow in more areas.
Multilocation SEO
Have multiple locations? I'll help you open even more with multilocation SEO.
Multilingual SEO
Ideal for companies in California with Spanish speakers, Quebec with French, and so on.
Nationwide SEO
If you serve nationwide, reach out for a custom nationwide SEO game plan!
Our Pricing
Our pricing is stupid simple.
$500 Per Month Per Website
Most companies have only one site, as they should.
$250 Per Month Per GBP
GBP being Google Business Profile.
This totals our pricing at $750 per month for one-location Flooring SEO Services.
- Cancel Anytime, No Contracts
- You Own All of the Work
- Excellent Responsiveness and Support
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More FAQs!
How long does SEO take?
We’ve had some cases where results were instant, but this is highly dependent on your situation.
Instant results can mostly be achieved by starting off a campaign with landing pages targeting smaller cities around your main location that have pretty much no competition.
Remember, just because a town has 2,000 residents doesn’t mean those people don’t need new flooring or refinishing services too. And very few companies put effort into ranking in those smaller towns.
More about how long does local SEO take.
Is local SEO worth it?
You tell us.
You put $750 in every month for 12 months, totaling your investment at $9000.
With just 3-4 new flooring jobs, you’ve repaid that investment and made a little profit on top of it.
So, venture into this expecting just 3-4 new flooring installation customers in the next 12 months and you’ll have a much better experience than expecting the moon.
What about Google ads?
Google Ads are expensive for flooring companies. As you’ve seen, clicks can cost over $25. This is not per lead, just per click (and it takes 5-10 clicks to get a good lead).
I’d say if you’re not ready to spend AT LEAST $2,500 on Google Ads just to TEST the market, don’t even consider them.
For that budget, you can get 3-4 months of SEO work, which is often enough to start getting some results.